Hollister Co. Brings California Vibes to the East Coast with its Southern California Store

Hollister Co., a popular American casual wear brand, has been synonymous with laid-back California style since its inception in 2000. With its latest store opening in Boston’s Faneuil Hall Marketplace, Hollister brings its iconic SoCal aesthetic to the East Coast, offering customers a taste of the Golden State’s carefree spirit.

California-Approved Aesthetic

Upon entering the new Hollister SoCal store, shoppers are immediately immersed in a vibrant and energetic atmosphere reminiscent of California’s sun-kissed beaches. The store’s interior design features a bold color palette, with shades of bright blue, white, and sandy beige that evoke the feeling of a sunny day by the ocean.

Throughout the store, customers will find an extensive selection of Hollister’s signature denim, including classic jeans, trendy boyfriend styles, and fashion-forward distressed finishes. The brand’s popular graphic tees, hoodies, and sweatpants are also prominently displayed, catering to the East Coast crowd’s desire for relaxed, California-inspired fashion.

California-Inspired Merchandise

Hollister SoCal stores like this one in Boston offer a curated assortment of merchandise that reflects the brand’s love for California’s laid-back lifestyle. Shoppers can expect to find:

  • A variety of board shorts and swim trunks perfect for summer fun
  • Comfortable, fashion-forward dresses ideal for beachy outings or casual gatherings
  • Statement-making graphic tees featuring iconic Hollister designs
  • Cozy hoodies and sweatpants for post-beach relaxation

East Coast Twist

While the Boston store maintains Hollister’s signature SoCal style, it also incorporates elements that cater to East Coast tastes. For example:

  • A selection of classic New England-inspired sweaters perfect for autumnal weather
  • A range of fashion-forward jackets with a touch of California cool
  • Collaborations with local artists and designers to add an element of unique flair

Community-Focused Events

Hollister SoCal is committed to building strong relationships within the communities it serves. The Boston store will host various events, including:

  • In-store fashion shows featuring the latest collection
  • Meet-and-greets with local influencers and celebrities
  • Charity fundraisers supporting East Coast-based organizations

Conclusion

With its vibrant atmosphere, extensive merchandise selection, and commitment to community involvement, Hollister Co.’s SoCal store in Boston offers an unparalleled shopping experience that embodies the carefree spirit of California. Whether you’re a native East Coaster or just visiting from out west, this store is sure to leave you feeling like you’re basking in the sun-kissed vibes of SoCal.

Store Details:

  • Location: Faneuil Hall Marketplace, Boston MA
  • Store Hours: Monday-Saturday 10am-9pm, Sunday 11am-7pm
  • Phone Number: (617) 723-4444

Merchandise Price Range:

  • Denim: $40-$120
  • Graphic Tees: $20-$40
  • Hoodies and Sweatpants: $30-$60
  • Dresses: $30-$70